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Sofitel Brisbane Central’s iconic MICE spaces have been given a modern update with stylish, understated carpeting being installed throughout all 15 flexible event spaces and onsite staging company, AV Partners, taking technology to thrilling new heights. 

The addition of two new venues, Bercy Room and Soiree Terrace now provide organisers with even more choice with the Soiree Terrace offering a stunning outdoor option for breakouts, cocktail functions or dinners featuring sweeping views over Brisbane’s city.  The upgrades to the AV facilities have been extensive with the 1,100 capacity Ballroom Le Grand now boasting a 9M Mega Blend Screen, 90 intelligent table lights, 120m drape track to cover the entire space with black, white or star cloths and a Flown Meyer Audio Array. All other venues including boutique restaurant space, Privé249 have been given a total technology refresh to ensure clients have a seamless audio visual experience. 

Director of Sales & Marketing, Abbey Madden says that the refresh has given the hotel’s MICE facilities an entirely new feel. ‘The Sofitel brand embraces elegance and femininity with a modern edge, this new look certainly encapsulates that’ she says. ‘The state of the art technology has also been instrumental in ensuring we continue to provide our clients with leading product and service’. She continues by mentioning the Sofitel brand’s ‘Inspired Meetings’, which highlight exceptional experiences for conferences and events. ‘It’s about exceeding expectations, providing those memorable, ‘once in a lifetime’ moments that takes an event to the next level. It could be anything from a specially curated culinary experience within the hotel kitchens or a behind the scenes opportunity with one of our luxury partners… the sky is the limit and we embrace the chance to create these moments for our clients.’ 

With Sofitel Brisbane Central taking the coveted ‘Best Deluxe Hotel’ award in the Queensland Hotel Awards and Bronze in the highly prestigious Queensland Tourism Industry Council awards within the ‘Luxury Accommodation’ category, it is obvious that their dedication to excellence flows from their MICE spaces to their 433 stunning guest rooms and suites and throughout the four multi award winning dining outlets. 

To highlight their recent refresh, Sofitel Brisbane Central is currently offering new events 1 for every 10 delegates complimentary on both accommodation and day delegate packages. They are also including an 'Inspired Meetings' experience on each day of the conference. 

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